In case the media bombardment of stories about it haven’t reached you somehow, the latest internet “challenge” to go viral is the Ice Bucket Challenge – started by former Boston College baseball player Pete Frates. The Beverly native started the challenge to raise awareness for ALS, a disease he has lived with since 2012.
The challenge is simple: Pour a bucket of ice water over yourself or donate money to ALS research, then challenge someone else to do the same. I guess it’s good that someone finally exploited one of these challenges for a good purpose.
However, up to this point almost all of these stunts have been characteristic of the worst tendencies of social media: narcissistic, self-aggrandizing, stupid, and generally without a purpose other than to seek attention. Sure, they’re funny because most people can’t resist watching someone make a fool of themselves for everyone on the internet, but at what point will people get bored by it?
Let’s be real: probably never.
The psychology behind what makes something go viral is just beginning to be studied, but it’s already well-known that ego and emotion fuels much of what we share and participate in online. Still, it never ceases to amaze me what people will actually do to complete a friend’s dare or to feel like they’re a part of some #viral trend.
Without further ado, here is the #ChallengeChallenge: Watch the 10 most ridiculous challenges to rise from the depths of the internetz, then share it!
Banana and Sprite Challenge
Chubby Bunny Challenge
Pass Out Challenge
Salt and Ice Challenge
Hot Pepper Challenge
Diet Coke and Mentos Challenge